Brand + Logo Design
The DLA brand was designed to align with their brand ideals of simplicity, elegance and effectiveness. It is refined without being corporate to portray a modern, innovative and sincere organization.
My experience working with Julie was truly enjoyable. She was professional, knowledgeable, communicative and took great care in understanding my company's needs and core values. I would recommend Julie to anyone who is seeking similar services, values a personal touch, and is looking for someone who will work collaboratively with you to achieve your own unique vision and set of goals to best serve your needs.Danielle Lawson, Owner / Operator, Architect AIBC
DLA Architecture Studio
Exploration + Refinement
Initial brand exploration for DLA played with structure and style, looking at the shape of the letters, as well as the potential alignment and typography of the full word mark. Three initial concepts were presented along with this explorative work to encourage a collaborative process.
After a concept was chosen, we refined our typography and tested out various colour palettes on different applications. We then developed clear brand guidelines for print and digital.
Website
A key component of the new brand identity is a refined, professional website. Design and content work together to convey DLA’s credibility and experience to potential clients.
